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The main features of future development for catering industry are diversified forms, socialized catering, and dining environment and nutrition to be the goals of pursuit. If the catering enterprises carry out the standardized management according to the demand of customers, which is one of the key advantages of the chain operation, they will make very large profit. And the advantages of cost saving, frequent consumption extension, brand marketing and other advantages will prompt the rapid development of China?s restaurant chain operation. http://www.bharatbook.com/recreation-market-research-reports/development-investment-prospect-forecast-of-domestic-and-overseas-restaurant-chain-market-from-2012-to-2016.html
The rapid urbanization of Chinese mainland, life improvement of urban residents and the prosperous development of tourism economy are three driving forces of promoting China?s catering industry development.
With the continuous development of China?s catering industry, both business turnover and quantity of employment are increased. China?s catering enterprises begin to attach more importance to the advantage of establishing brands, enlarging scale, expanding market through chain operation and franchising, and advocating scientific diet to meet market demand.
Please note: The report is Chinese version. We will provide the English version in three business days.
Table of Contents
1. Overview of Restaurant Chain
1.1 Product Overview
1.2 Market Features of Restaurant Chain
2. Environment of Domestic and Overseas Restaurant Chain Industry
2.1 Site Selection Mode of Domestic Restaurant Chain Industry
2.1.1 Factors to Be Considered
2.1.2 Basic Principles to be followed
2.2 Business Area of Operation for Domestic Restaurant Chain Industry
2.2.1 General Characteristics of Business Area
2.2.2 Particularity of Business Area for Restaurant Chain Industry
2.2.3 Reference for KFC?s Strategy of Business Area
2.3 Strategy of Core Competitiveness for Restaurant Chain Industry
3. Market of Overseas Restaurant Chain
3.1 American Market
3.2 Japanese Market
3.3 Catering Industry in Russia 4. Market of Domestic Restaurant Chain
4.1 Market of Restaurant Chain
4.2 Operations of China?s Top 100 Restaurants in 2010
4.2.1 Growth of Turnover Slowed Down
4.2.2 Scale of Enterprise Further Expanded, Rate of Increase and Profitability Differentiated Clearly
4.3 Performances of Top 100 Restaurants
4.3.1 Total Profitability is Slightly Weak
4.4 Performances of Each Type of Operation in Top 100 Restaurants
4.4.1 Capability of Profit and Funds Operation
4.4.2 Capability of Operating Increase
4.4.3 Capability of Management and Operation
4.5 Market of China?s Restaurant Chain
4.5.1 Business Patterns
4.5.2 Consumers
5. Data of Domestic Restaurant Chain Enterprises in 2010
5.1 Overview Situation
5.2 Basic Condition
5.3 Operation
5.4 Basic Conditions of Enterprises by Registration Type and Branch
5.5 Details Condition of Enterprises by Different Industries and Restaurant Activities in 2010
5.6 Operations of Enterprises by Different Industries and Restaurant Activities
5.7 Distribution of Restaurants
5.8 Distribution of Distribution Centers
5.9 Regional Restaurant Enterprises
6. Trends of Major Enterprises of Domestic and Overseas Restaurant Chain
6.1 Introduction of Major Enterprises in China
6.1.1China Quanjude (Group) Co., Ltd
6.1.1.1 Introduction
6.1.1.2 Main Products
6.1.1.3 Operation
6.1.1.4 Future Development Trend
6.1.2 Beijing Xiangeqing Co., Ltd
6.1.2.1 Introduction
6.1.2.2 Main Products
6.1.2.3 Operation
6.1.2.4 Future Development Tendency
6.1.3 Inner Mongolia Little Sheep Catering Chain Co., Ltd
6.1.3.1 Introduction
6.1.3.2 Main Products
6.1.3.3 Operation
6.1.3.4 Future Development Trend
6.1.4 Xi?an Catering & Service (Group) Co.,Ltd
6.1.4.1 Introduction
6.1.4.2 Main Products
6.1.4.3 Operation
6.1.4.4 Future Development Trend
6.1.5 ShangHai YongHe King Co.LTD
6.1.5.1 Introduction
6.1.5.2 Main Products
6.1.5.3 Operation
6.1.5.4 Future Development Trend
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Development & Investment Prospect Forecast of Domestic and Overseas Restaurant Chain Market
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